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WIN a Ferrari 360 Spider!
That's right... Tellman Knudson and Shawn Casey are giving away this
 classic Ferrari to someone... and that someone could be YOU! To find out how, just join our "FREE" Members Area TODAY!It's That Easy!
GOOD LUCK... You could be the winner of what many sports car enthusiasts call "the best sports car ever".
To find out more about the ongoing Virtual Seminars, just join our "FREE" Members Area. Inside you will be given
a direct link to the Seminar schedules and course information.
04/01/2009 - Virtual Seminar
Top Ten Things: Email Segmentation
04/02/2009 - Virtual Seminar
Best Practices in Paid Search
04/07/2009 - Virtual Seminar
Harnessing the Power of Partnerships
04/09/2009 - Virtual Seminar
Advanced PPC Tools and Options Beyond Google
04/16/2009 - Virtual Seminar
The Role of Social Media in Successful SEO Campaigns
04/21/2009 - Virtual Seminar
Measuring Program Success in Today's Marketplace
04/22/2009 - Virtual Seminar
Eco-Beautify Your Mktg Campaigns-Sustainable Design & Prod
04/29/2009 - Virtual Seminar
New FTC Chair, New Rules? Update Your Email & Strategy
05/07/2009 - Virtual Seminar
Top Ten Things: Email Opt-in
05/12/2009 - Virtual Seminar
Motivating Your Customers - the Psychology of Rewards
05/14/2009 - Virtual Seminar
These Days You Have To Be Creative
05/21/2009 - Virtual Seminar
Follow the Paper Trail-Paper Sources, Certif. & Labeling
06/18/2009 - Virtual Seminar
Top Ten Things: Email Authentication
06/23/2009 - Virtual Seminar
Recycle Please-Recycling, Transportation & Pollution Reduct
06/25/2009 - Virtual Seminar
The 2009 Loyalty Marketing Census
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In the publishing and marketing world it stands to reason that there are a multitude of styles, techniques and philosophies marketers use to expedite their success. It should be no different in your working world, be it a home-based business or brick-and-mortar business. Yet, businesses stagnate and fail because they don't plan ahead effectively and change with the ever changing times we live in.
For instance, take the Internet, it's growing exponentially and who has the time to know how everything works? Therefore, we see specialty markets for anything and everything springing up hourly (that's probably every second now) and for good reason. It's called "How-To" and everyone wants to know "How-To" !
The question most entrepreneurs ask is "How-To" ?... and this is where the rubber meets the road. The difference of being successful or just throwing away time and money chasing the wrong "How-To" informational products or services can be most regretful. It's time to put the odds in your favor and bet with the house.
So, how does one know which "How-To" information or service is going to be the best information or service for a specific subject. 4 Corners Publishing and Marketing has spent years gathering and testing informational products and services. Marketing is the key to business success and targeted leads are the lifeblood for the marketing industry... "lead a starving audience/market to your product or service" and you not only hit a home run, you hit a grand slam!
- 4 Corners Publishing and Marketing
How to Grow Your Small Business - by Ben Botes
Almost every business owner wants to see his/her business grow. If you are thinking about the future of your business you probably have more questions than answers. But making sure you ask the right questions in every area of your business should lead you towards solutions that can move your business forward positively.
These are all serious questions, which need addressing on a regular basis if your business is to continue on a pathway to success.
Once you have survived the start-up phase of your business, you may be wondering how to take the next step and grow your business beyond its current status. How to Grow Your Small Business
Choosing the right way to grow and the right strategy to grow through will depend on the type of business you own, your available resources, and how much money, time and sweat equity you're willing to invest all over again. If you're ready to grow, we're ready to help.
Step 1
Decide if you really want to be bigger
Making a decision on growth is a huge decision. So, coming to a conclusion should be based on factors such as what you want the growth to accomplish, whether you will still have the control you want, if the growth will still allow you to deliver the service and quality that you built your business on? What are your goals? For me, at least at this stage, my goals revolve around making a decent income, to be in a reasonable semblance of control of my own destiny, and to work from home to at least be near my family as I pull long hours.
Talk to your peers: Talking with folks in the same position as you, or folks that have been in the same position, is a great way to help you in the decision of growing or not growing. Often these people have been through exactly what you are going through, and as the saying goes, it's always better to learn from someone else's mistakes! Ask questions about why they chose to expand, why they went the way they did, and most of all, what they wouldn't do again.
Look at the positives and the negatives: While it is easy to say that if you expand, you'll make more money, have more power, etc., don't forget the negatives. With growth comes increased costs, more responsibility, more risk, and, like they aren't already long, longer hours. Hiring more people doesn't necessarily mean you'll have more time—in fact, the opposite is often true.
Could your growth hurt your business? Now there's a thought! And that's what weighs heavily on me. Could my growth actually hurt my business? As a service-based business, virtually all of my work has come from word of mouth … folks that are happy with the work I have done and spread it around. So, if they hire my company to do work for them, at this stage, they are hiring me. Will bringing on a new hire and growing hurt that? It may.
Step 2
Hiring new employees - and good ones at that
- 4 Corners Publishing and Marketing
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4 Corners Publishing and Marketing
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